Modern Standard Arabic is Key to Maximize Reach

Arabic dubbing in the Middle East started with the late Nicolas Abou Samah, a celebrated Lebanese film director, in the late 70’s when he established his company FILMALI in Lebanon. His initiative sparked the industry in the Middle East given the importance of Arabic localization, as the significance of Arabic (Modern Standard Arabic specifically) cannot be underestimated in the modern world. It is the official language of over 20 countries and there are about 300 million speakers of Arabic across the world. As so, this is a huge potential in the global market growth. The Arab world exhibits an immense [...]

All you Need to Know about Arabic Subtitling

For the last couple of week we've been busy in the studio with re-organisation our subtitling department in order to deal more efficiently with high volume Arabic subtitling projects. Our main objective was to be able to streamline our process while complying with our clients' requirements and without compromising quality. We are proud to have clients from all over the world who work with us. However, having many clients means that we needed to cater to different requirements and hence our subtitling  set-up had to be both reliable and flexible. As a result, my team and decided to invest in [...]